Integrations & Shopify
By James
By James
Connect survey data with Shopify, Klaviyo, Slack, Meta, and customer tags.
Klaviyo Integration
UserLoop can automatically push survey response data to your Klaviyo account and attach it to customer records. This lets you build targeted email campaigns and segments based on how customers answer your surveys. Watch: Klaviyo x UserLoop Tutorial How to Set Up the Klaviyo Integration 1. In your Klaviyo account, go to Settings > API Keys (or navigate to the Developer Tools section). 2. Click Create Private API Key. 3. Name the key (e.g. "UserLoop Surveys") and set the scope to Events with read and write access. 4. Copy the API key. You'll only see it once. 5. In UserLoop, click Integrations in the left menu. 6. Find the Klaviyo section and paste your API key into the Klaviyo Private API Key field. Integrations page showing Klaviyo, Meta, and Slack Verifying the Integration After saving, send a test survey response and check your Klaviyo account to confirm the event data appears on the customer's profile. Need Help? If you have any questions about the Klaviyo integration, reach out to us via live chat and we'll be happy to help.
Slack Integration
UserLoop's Slack integration sends you a notification whenever a customer responds to your survey, right in the Slack channel of your choice. Connecting to Slack 1. Click Integrations in the left menu. 2. Find the Slack section and click the Sign in with Slack button. 3. You'll be taken to Slack to authorize the connection, then returned to UserLoop. Integrations page showing Slack Setting Your Slack Channel After authorizing, select which Slack channel you'd like response notifications sent to. Disabling Slack To turn off Slack notifications, use the toggle in the Slack integration settings. You can also uninstall the UserLoop app from your Slack workspace settings. Need Help? If you have any questions about the Slack integration, reach out to us via live chat and we'll be happy to help.
Notifications
For real-time notifications when customers respond to your surveys, we recommend using the Slack integration. It sends a notification to your chosen Slack channel whenever a customer submits a response. To set it up, go to Integrations in the left menu and connect your Slack workspace. See our Slack Integration article for full setup instructions. Need Help? If you have any questions about notifications, reach out to us via live chat and we'll be happy to help.
Meta Conversion API
UserLoop can send survey response data to Meta's Conversion API, enabling you to target ads more precisely based on customer feedback and optimize your ad spend. Watch: Meta Conversion API Tutorial Benefits - Better Targeting — Use survey responses to build more precise ad audiences. - Ad Spend Efficiency — Optimize campaigns based on real customer feedback. - Event Tracking — See survey response events in Meta's Event Manager. How to Set Up the Integration 1. In UserLoop, click Integrations in the left menu. 2. Find the Meta Conversion API (Beta) section. 3. Toggle on Enable Meta Conversion API. 4. In Meta's Event Manager, copy your Pixel ID (or Event ID) and Authorization Token. 5. Paste these into the corresponding fields in UserLoop and save. Integrations page showing Meta Conversion API Verifying the Integration Send a test survey response, then check Meta's Event Manager to confirm the event was recorded. If it doesn't appear, double-check that all IDs were entered correctly and that the integration toggle is on. Need Help? If you have any questions about the Meta Conversion API integration, reach out to us via live chat and we'll be happy to help.
Shopify Customer Tags
Using Shopify Tags in UserLoop UserLoop’s Shopify Tags feature lets you automatically tag customers in Shopify based on how they answer your surveys. It’s a great way to segment customers and personalize marketing directly inside Shopify. Important: This feature only works with single select and multi select survey questions, since they provide structured responses that can be used as tags. How to Enable Shopify Tags Step 1: Choose a Survey - Log into your UserLoop account. - Go to the Surveys section and select the survey you want to use. Step 2: Turn on Shopify Tags * Click the Settings tab of your chosen survey. - Find the Shopify Tags option and switch it on. - UserLoop will now automatically add tags to customers in Shopify based on their survey responses. Step 3: Tag Old Responses (Optional) * Click "Tag Previous Responses" to apply tags to existing survey data collected before enabling this feature. Step 4: Approve Shopify Permissions * The first time you use this feature, Shopify may ask you to approve new permissions. Follow the on-screen prompt to continue. Viewing Tags in Shopify Step 1: Open a Customer Profile - Log into Shopify and go to your Customers section. - Click on a customer to view their profile. - Scroll down to the Tags section to see tags added by UserLoop (e.g. “HeardFrom_TikTok”). Step 2: Create Customer Segments * Go to the Customers page in Shopify. - Click Add Filter Customer Tags. - Enter a tag (e.g. "HeardFrom_TikTok") to find customers who gave that response. Step 3: Save and Use Your Segment * Click Save Segment and name it (e.g. “TikTok Customers”). - Use this segment for targeted emails, discounts, or ads. Tip: Use Tags with Klaviyo If you're using Klaviyo, UserLoop can also push tags there for even more targeted messaging. Check our Klaviyo setup guide for details. Need Help? Have questions or need support? Reach out to our team anytime. Thanks for using UserLoop!
Add customer feedback to your Shopify orders
UserLoop can automatically add a note to an order in Shopify whenever a user leaves you a feedback message. You'll see the message the customer left and their rating right on your order page. Order feedback on timeline You'll see the customer's feedback on the order timeline, and in the notes box on the top right of the Shopify order page. To enable this feature, you need to press the 'Authorize' button on the settings page. UserLoop needs some additional permissions to add notes to orders on your Shopify account. Once you press the authorize button you'll be asked to grant the additional permissions. Once you've granted permissions, you can toggle the notes feature on and off from the settings page. Settings page toggle