Using Shopify Tags in UserLoop UserLoop’s Shopify Tags feature lets you automatically tag customers in Shopify based on how they answer your surveys. It’s a great way to segment customers and personalize marketing directly inside Shopify.
Important: This feature only works with single select and multi select survey questions, since they provide structured responses that can be used as tags.
How to Enable Shopify Tags Step 1: Choose a Survey
- Log into your UserLoop account.
- Go to the Surveys section and select the survey you want to use.
Step 2: Turn on Shopify Tags * Click the Settings tab of your chosen survey.
- Find the Shopify Tags option and switch it on.
- UserLoop will now automatically add tags to customers in Shopify based on their survey responses.
Step 3: Tag Old Responses (Optional) * Click "Tag Previous Responses" to apply tags to existing survey data collected before enabling this feature.
Step 4: Approve Shopify Permissions * The first time you use this feature, Shopify may ask you to approve new permissions. Follow the on-screen prompt to continue.
Viewing Tags in Shopify Step 1: Open a Customer Profile
- Log into Shopify and go to your Customers section.
- Click on a customer to view their profile.
- Scroll down to the Tags section to see tags added by UserLoop (e.g. “HeardFrom_TikTok”).
Step 2: Create Customer Segments * Go to the Customers page in Shopify.
- Click Add Filter
Customer Tags.
- Enter a tag (e.g. "HeardFrom_TikTok") to find customers who gave that response.
Step 3: Save and Use Your Segment * Click Save Segment and name it (e.g. “TikTok Customers”).
- Use this segment for targeted emails, discounts, or ads.